The Ultimate Guide to Partner Programmes
A curated UK edition of IndustrialDay news, analysis, interviews, reviews, job moves, and related resources for Partner Programmes.
What to know about Partner Programmes
Explore the dynamic landscape of Partner Programmes in the technology sector, where collaborations between vendors and service providers are pivotal. These programmes are designed to equip partners with tools, resources, training, and incentives to jointly drive growth, innovation, and customer success across diverse IT domains including cloud services, cybersecurity, data management, and digital transformation.
By engaging with the latest stories, readers can gain insights into how partner ecosystems evolve to meet emerging challenges and opportunities. From new initiatives aimed at enhancing partner profitability to programmes fostering talent development and technical expertise, these narratives showcase how strategic partnerships are shaping the future of technology delivery and creating mutual value in a rapidly changing market.
UK Partner Programmes News
Regional stories with direct local relevance
Southampton's We UC launches Olatti business platform
The shift gives the group full control of calls, messaging and meetings for small firms, with data kept on UK infrastructure.
EcoOnline named Leader in Verdantix Green Quadrant
The ranking reflects growing buyer demand for integrated EHS systems that link worker safety, chemicals oversight and operational risk in one platform.
Tollring & ROGER365.io seal Microsoft Teams alliance
Microsoft Teams users will get contact centre, recording and analytics tools in one workflow, with compliance benefits for regulated firms.
Wipro launches STO360 with Aramco & SAP for outages
Plant operators could cut downtime and maintenance delays as Wipro, Aramco and SAP target shutdown planning with a single system.
Wasabi launches AI unit & names Mukherjee to lead it
Storage is becoming a bigger line item in AI budgets as Wasabi sets up a dedicated business to target labs, start-ups and neoclouds.
Slalom wins Salesforce award for Pets at Home AI work
Customer service volumes fell by about 30% on the first day after an AI system went live, while satisfaction stayed above target.
Analyst Insights
Research and market analysis connected to Partner Programmes
EcoOnline named Leader in Verdantix Green Quadrant
Avalara names Claire Goad to lead e-invoicing push
Exclusive: ABBYY flags data readiness as AI barrier
LMNTRIX appoints Kevin Wright to lead UK growth
Ataccama names Systemation Benelux distributor for AI push
Featured News
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Expert Columns
The five year wall
Microsoft dramatically cut their distributors
Translation over technology: The channel's most undervalued skill
Why does the channel need to turn partner feedback into strategy?
Europe's communications market is fragmenting - and that's exactly the opportunity
How channel partners can turn migration into a growth engine
What does 'winning with Webex' mean for partners?
2026 security trends mid-year check-in: What's accelerating, what's stalling, and what comes next
Why is Webex becoming the AI execution layer for work?
Stop confusing demos with POCs - Your pipeline depends on it
Interviews
Interviews and video coverage from the network
Recent Partner Programmes News
Avalara launches AI tool for enterprise system links
Integration projects could be completed in days rather than weeks as specialised AI agents automate connector build and testing for Avalara customers.
Keepit tops USD $100 million ARR on AI Truth Cloud
The Danish cloud data protection group's nine-figure run underscores demand for independent backup as firms link AI adoption to data trust.
Exabeam channel-first push lifts partner-led pipeline
Partner-led sales now account for Exabeam's highest-volume pipeline source, as new-logo business surged 138% above plan in the first half.
UiPath names 2026 partner awards winners across sectors
UiPath's partner network spans 30 countries and 250 use cases, signalling growing demand for automation projects across industries.
Liquibase Secure launches on Snowflake Marketplace
Snowflake customers can now buy Liquibase Secure through the marketplace, with spend eligible for Capacity Drawdown as teams tighten change control.
KERV.ai wins top TPN Gold Star security certification
The certification gives publishers and advertisers more assurance as media groups tighten scrutiny over vendors handling premium video data and workflows.
FintechOS raises USD $28 million to fuel US expansion
Its US business is expanding rapidly, with recurring revenue up 40% and growth in the market hitting 130% in the first half.
Keyfactor tops USD $200 million in annual recurring revenue
Demand for machine identity security and digital trust tools lifted annual recurring revenue more than 35 per cent year on year.
F5 & Omnissa join forces on virtual desktop security
Enterprise IT teams could gain simpler, tighter-protected remote workspaces as the tie-up aims to cut gateway layers and improve resilience.
Horizon3 links NodeZero to CrowdStrike Falcon SIEM
Security teams can now compare validated exposure findings with endpoint and cloud telemetry after Horizon3 tied NodeZero into CrowdStrike's SIEM.
Godel joins Databricks partner programme as Bronze
The consultancy aims to help customers turn fragmented data estates into governed AI systems that can move from pilot projects into production.
Consistent unveils Spain & Italy incentive for partners
Surveillance partners could win a Spain and Italy trip under a new annual scheme as the company steps up rewards to retain its reseller network.
10ZiG & LG expand cloud device options across Europe
European organisations gain more choice in managed cloud endpoints as LG devices with 10ZiG software are added to the regional portfolio.
FPT wins AWS DevOps Competency as cloud demand rises
Businesses pushing AI into production need more reliable cloud operations, and FPT says its latest AWS badge strengthens that support.
Xero apologises after two incidents upset advisers
Accountants and bookkeepers were left frustrated after an influencer post and an automated analytics email sparked concerns over Xero's adviser ties.
Commvault cuts Active Directory recovery to minutes
A clean standby copy aims to keep authentication and access running after cyberattacks, helping firms restore Active Directory in minutes.
AnywhereNow teams with Meridian IT on Microsoft Teams
Businesses can now add AI-driven customer service inside Microsoft Teams as AnywhereNow and Meridian IT bundle deployment and support around existing systems.
Cake Agency marks tenth year after Shopify recognition
The Birmingham eCommerce firm is eyeing overseas growth after two record years and a Shopify Premier Partner nod boosted its profile.
eSentire teams up with CMS Distribution on MDR push
UK and Ireland resellers gain access to 24/7 threat hunting and incident response as eSentire widens its channel reach through CMS Distribution.
TrendAI names Ingram Micro & Arrow as Europe distributors
European resellers will gain a simpler route to buy TrendAI's security software as Ingram Micro and Arrow handle billing across AWS Marketplace.
Job Moves
Wasabi launches AI unit & names Mukherjee to lead it
Epicor names Vaibhav Vohra as Chief Executive Officer
CloudFirst appoints Scott Lee as Chief Revenue Officer
Solid State Logic names Algam EKO Italy distributor
Rithum appoints Kim Miller as Chief Marketing Officer
LightSpeed Networks appoints Matthew Partridge as MD
Sapiens names new delivery & customer success chiefs
Leaseweb launches UK channel programme & names Goody
Nebula Global Services appoints Scott Lynn as Director
